The Ask

Enhance the landing page of the site, Choose Science, by featuring the Real STEM Stories campaign. The purpose of the site to inspire and provide helpful content to young girls and women who are passionate about STEM studies.

​

Insight

From a young age, some girls and women are naturally drawn and inspired by STEM studies. But somewhere on the path, societal have stopped them from pursuing their passions. The Real STEM Stories campaign inspires these girls and young women to stick with STEM.